The iPhone X goes on sale in at least 55 countries worldwide. Today, Singapore, Taiwan, Hong Kong, China and Japan are the few Asian countries that will open it’s stores for customers to walk in to purchase the iPhone X. Each customer is only entitled to purchase two.
A large crowd has formed this morning with some queuing since the previous night. It has been years since we see such a large crowd of apple fans. Among the first buyers were tourists from Thailand and Vietnam. It is reported that a group of them bought 10 sets altogether and paid S$36,000 in cash. The iPhone X will be available in silver and space grey in 64GB and 256GB models starting at S$1,648
It is not surprising as some of the tourists from the Asean region travel to Singapore for a short tour and purchase the iPhones and resell them back home for a profit as it is not available in their home country. In fact, the pricing differs from country and regions. The pricing for Hong Kong is slightly cheaper at HKD 8588 (~ SGD 1497) by S$151. In Japan, Apple iPhone X retails at ￥112,800 (~ SGD 1346.25). Taiwan’s pricing is at TWD 35900 (~SGD 1617.66). China’s pricing is RMB 8388 (~ SGD 1723.84)
iPhone X features a gorgeous all-glass and stainless steel design with a beautiful 5.8-inch Super Retina display, A11 Bionic chip with neural engine for powerful machine learning, augmented reality and immersive 3D gaming experiences, wireless charging and Face ID, delivering an innovative and secure new way to unlock, authenticate and pay. The TrueDepth camera that enables Face ID brings Portrait mode with Portrait Lighting to the front camera for beautiful selfies with a depth-of-field effect and enables Animoji, which captures and analyses over 50 different facial muscle movements to bring emoji to life in a fun new way. A redesigned rear camera with dual optical image stabilisation includes a new colour filter, deeper pixels, an improved Apple-designed image signal processor and features Portrait mode with Portrait Lighting allowing customers to capture stunning photos and videos. The all-glass front and back on iPhone X feature the most durable glass ever in a smartphone in two beautiful finishes, silver and space grey.
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