Sony Ericsson mobile roadmap for 2010
Mr Vautier of Sony Ericsson revealed more about Sony Ericsson’s mobile plans for year 2010 after the hiccups of Aino and Satio in 2009 in an interview with mobiletoday uk.
In the interview, Mr Vautier will focus on a very narrow, focused portfolio for the higher value segment.
Two of such products are the Xperia X10 and Vivaz. It fuses communication and entertainment with Timescape and Mediascape. It differentiates and help Sony Ericsson provide a better user experience for their products.
There are 5 key products to be launched by Q2. There will be a number of Walkman phones. There will be a total of 14 to 16 key devices in 2010.
On what platform will Sony Ericsson focus on, Mr Vautier said that they will Android, Symbian and Microsoft, underneath they will have their own OSE platform.
It remains to be seen how Sony Ericsson will use Mediasape and Timescape on Windows Mobile 7 as Microsoft wanted a unified interface across all brands running its OS.