The Sharp Aquos R10: A Smart, Practical Powerhouse The tech world s speculation is finally over, as the Sharp Aquos R10 has officially launched in Singapore. In a surprising move, Sharp has positioned its latest device not as an ultra-premium flagship, but as a feature-rich, AI-driven smartphone for the premium mid-range market.
Developed in collaboration with the esteemed Miyake Design studio, the R10 s philosophy centers on delivering intelligent and practical solutions for everyday users. At the heart of the user experience is Sharp’s signature display technology. The R10 boasts a 6.5-inch PRO IGZO LTPO OLED screen with an incredibly fluid 240Hz refresh rate that makes every scroll and animation feel instantaneous. Beyond the hardware’s smoothness, the software adds another layer of brilliance.
A feature I particularly like is the Virtual HDR video enhancement, which intelligently transforms standard videos into HDR-like content with noticeably higher contrast and brightness, making everything pop on the excellent screen. This top-tier visual experience is complemented by an equally impressive audio setup.
The phone’s Metal Box Speakers are tuned for Dolby Atmos and are enhanced by Sharp s 8-way audio technology, projecting sound in multiple directions to create an immersive, 360-degree soundscape that s rare at this price point. Where the R10 truly defines its identity is in its genuinely useful AI and software features, powered by the efficient Snapdragon 7+ Gen 3 chipset.
The AI Assistant is a standout, capable of screening calls, taking messages, and providing summaries. Personally, I find the suspicious call alert is most useful in a modern smartphone, as there are more and more scam calls in Singapore; this feature offers a powerful, proactive defense.
The intelligence extends to photography with a one-tap Shadow Removal tool, perfect for cleaning up food photos or document scans. Beyond the AI, I also appreciate the classic Aquos conveniences like Clip Now, which allows you to take a screenshot simply by tapping the top corner of the screen a much faster alternative to fumbling with buttons.
The camera system is both powerful and thoughtfully designed. Sharp made the bold choice to include a high-resolution 50.3 MP sensor for both the main rear camera and the front-facing selfie camera, ensuring your video calls and self-portraits are as crisp as your primary shots. A 14-channel spectrum sensor helps produce accurate, true-to-life colors.
For video creators, the camera is quite capable; not only can you shoot pretty stable 4K video handheld, but you can also record in Dolby Vision, capturing scenes with stunningly vibrant color and contrast. Underpinning the experience is a solid foundation of hardware.
The Snapdragon 7+ Gen 3 processor provides more than enough power for daily tasks and gaming, supported by a massive 12GB of RAM and a generous 512GB of expandable storage. A large 5000 mAh battery ensures the phone comfortably lasts a full day. All this technology is housed in a practical, minimalist body. While it uses durable materials rather than a premium glass-and-metal construction, I personally like the simple, squarish design; it feels robust and comfortable to hold.
