SONY opens 6th new store at Wisma Atria Orchard Singapore

SONY opens 6th new store at Wisma Atria, Orchard Singapore

1st Oct 2016

Sony opens it’s 6th new store in Singapore at Wisma Atria, Orchard Road. The new store gives consumers and tourists to experience the latest Sony range of products. At the centre of the showroom is the recently announced top of the range Z9D series BRAVIA 4K TV as well the new range of High Resolution Audio products.

The Z9D will definitely catch your attention as it is the first television in the industry to reproduce deeper blacks and brighter whites to showcase life like colours. A comparison can be seen on the TV wall comparing the competitors 4K. It is very apparent that the SONY is able to display more details than the competitor’s that probably covered up the finer details with blacks.

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The left TV is the SONY 4K
Compared to the TV on the right, the SONY 4K TV can display a lot of the hidden details that were left out on the competitor’s display.

 

This is achieved with the newly developed 4K image processor X1 Extreme and Backlight Master Drive to attain contrast and accurate wide colour expression. Seeing is believing, head down to the store to check it out.