In a bold move to solidify its standing in the Australian telco market, amaysim has announced the acquisition of Circles Life’s Australian customer base. This strategic expansion will see over 150,000 new customers join amaysim’s growing community, pushing its total subscriber count past 1.85 million. The acquisition aligns with amaysim’s ambitious goal of dominating the tier-two telco space and driving continued growth.
This marks amaysim’s fifth major acquisition, reinforcing its commitment to delivering exceptional value, service, and innovation. Circles Life customers can expect a smooth transition to amaysim plans in the coming months, unlocking exciting benefits such as 5G connectivity, unlimited data banking, and a dedicated support team.
Since becoming part of the Optus family in 2021, amaysim has seen impressive growth, expanding its customer base by an impressive 25%. With the industry’s lowest complaint rates, as reported by the Telecommunications Industry Ombudsman (TIO), and a string of awards for outstanding value and service, amaysim continues to set the benchmark for affordable, customer-first telco solutions.
For Circles Life customers, the switch to amaysim will be effortless, with automatic migration taking place over the next few months. Since both providers operate on the Optus network, users can expect the same reliable coverage, now complemented by additional perks such as discounted NBN plans and budget-friendly devices.
amaysim’s message is clear: bigger, better, and more connected than ever.
