LG ANNOUNCES FOUR OPTIMUS SERIES DEVICES AT MWC
LG’s Aggressive Mobile Strategy to Focus on LTE Leadership,Next Generation Display Technology and Differentiated UX

BARCELONA, Feb. 24, 2013 – LG Electronics (LG) will unveil a smartphone lineup at Mobile World Congress (MWC) in Barcelona, Spain that focuses on a four-tier strategy. The four strategic Optimus series devices – G, Vu:, F and LII – all feature LG’s next generation core technologies. These new models combine outstanding hardware, world-class high definition displays and a user-centric user experience (UX) with each series emphasizing a different facet of the company’s smartphone expertise.

With an initial target to sell 10 million smartphone each quarter and double sales of LTE devices in 2013, this is LG’s most ambitious smartphone strategy to date. Flagship models from the G and Vu: series will target the premium segment while the F and L series will be positioned as more mass audience smartphones for 4G LTE and the 3G markets, respectively.

LG Optimus G Series — Flagship Superphones Featuring World-class Hardware
Since the launch of LG’s Optimus G last September, the immensely popular flagship product has received a number of awards and favorable reviews thanks to its high quality display, advanced 4G LTE technology, superb design and innovative UX. Development of the Optimus G was the result of close collaboration with sister companies LG Chem, LG Display and LG Innotek.

The Optimus G is the first smartphone in the world to employ Qualcomm’s powerful Snapdragon™ S4 Pro Quad-Core processor. And LG’s True HD IPS Plus display and Zerogap Touch technology deliver vibrant, high quality images and superior touch responsiveness. In addition to its unmatched hardware, stylish design and a beautiful screen, the Optimus G also incorporates user-friendly UX features, such as QSlide, QuickMemo and Live Zooming.

Originally launched in key target LTE markets, the LG Optimus G is making its debut in over 50 countries. The newest addition to LG’s Optimus G series, the Optimus G Pro, was recently introduced to the Korean public. The Optimus G Pro is a 4G LTE-equipped smartphone with a 5.5-inch Full HD IPS display and compelling new UX features such as Dual Recording and Virtual Reality (VR) Panorama.

LG Optimus Vu: Series — Large Screens for Enhanced Viewing Experience
A new hybrid LTE device that combines the portability of a smartphone with the viewing experience of a tablet, LG’s Optimus Vu: is equipped with a 5-inch, 4:3 aspect ratio display that is ideal for viewing documents, e-books, multimedia content and browsing the internet. With the recent addition of the Optimus Vu: 2 in the Korean market, there are now two devices in Vu: Series that deliver a unique mobile user experience with UX features such as Vu: Talk and QRemote.

LG Optimus F Series — 4G LTE Smartphone for Everyone
LG’s Optimus F Series is the ideal 4G LTE smartphones for just about everyone. Both the Optimus F5 and Optimus F7 were specifically designed for consumers making the transition from 3G to 4G LTE networks. The launch of Optimus F Series this year will enable LG to expand its footprint rapidly in the burgeoning 4G LTE market. LG Optimus F will deliver to new 4G customers the speed of LTE and a range of useful UX features without the high entry fee demanded by most 4G smartphones. The Optimus F5 and Optimus F7 will be showcased at LG’s MWC booth.

LG Optimus LII Series — Continuation of Unique Design Heritage
The Optimus LII Series incorporates the refined sensibilities of LG’s L-Style design philosophy. Each 3G phone’s subtle yet bold aesthetics are representative of LG’s unmistakable design DNA. Surpassing the beauty of the first L Series, the Optimus LII Series were developed around four new design elements: Seamless Layout, Laser Cut Contour, Radiant Rear Design and a home button with Smart LED Lighting. The Optimus L3II, Optimus L5II and Optimus L7II will all be on display at MWC.

Creative and Friendly UX — Intelligent Features That Go Beyond Hardware
LG continues to develop the most advanced UX in order to provide unrivaled user-centric features in the era of LTE technology and large, high-resolution displays. The company’s four new smartphone series include an array of advanced UX features that were designed to take maximum advantage of the hardware specific to these devices.

First unveiled on LG’s Optimus G, QSlide provides the ability to display two full-sized windows simultaneously, enabling users to perform a greater combination of tasks with increased efficiency. The recently upgraded version of QSlide allows for the opening of two apps at the same time in full screen mode and change the size, position and transparency of QSlide windows as needed. Video, browser, memo, calendar and calculator functions are all compatible with LG’s true multitasking UX. Dual Recording and Virtual Reality (VR) Panorama are two of the newest additions to LG’s UX specifically designed to take advantage of the latest Full HD display technologies to enhance the users’ mobile viewing experience.

Visit LG’s online newsroom (www.LGnewsroom.com/MWC2013) and LG Mobile Facebook (www.facebook.com/LGMobile) for more information on LG’s 2013 mobile offerings. Also download the LG MWC application from Google Play to see the latest updates from Mobile World Congress.

If you are an owner of the LG Optimus 7, the first generation Windows 7 phone, you might be in luck this Chinese New Year. According to XDA developer forum, it seems that LG is pushing out the Windows 7.8 firmware to the phones in the UK through Zune. So far, I have not tested the method and it is not known if it works in other parts of the world.

A user by the name minep suggested that users try the following to get the update.

Do let us know if you are able to update the latest Windows 7.8. Good Luck.

Go to Settings – mobile network , then edit apn. In “APN, Username, Password” I typed my provider settings. In “Proxy server/URL” type 109.169.40.229 and in “Proxy port” type 8080. Here Done.
Next step: in computer STILL connected internet, in phone wifi is disconnected.
And last step: in Zune click update. Waiting about ~2 minutes, because proxy is very slow.
Result:

SEOUL, Jan. 22, 2013 – The Optimus G, LG’s most premium and powerful 4G LTE smartphone, will begin its global roll-out into over 50 countries this month. The Optimus G has already been launched in the United States, Canada, Korea and Japan to very favorable reviews and LG is aiming to build on the excitement already generated to launch the device in other LTE markets.

“As 4G LTE availability expands on a global scale, we will leverage our strong LTE technology and expertise to offer consumers the best 4G experience through our devices,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. “With the latest Jelly Bean OS and improved software, Optimus G will make a strong case for the title of ultimate premium 4G LTE smartphone.”

Since the launch of Optimus G last September, the smartphone has been enthusiastically received by audiences as one of the most advanced 4G LTE devices currently available. Optimus G has been receiving accolades from consumers and industry thought leaders alike for its powerful performance and thoughtful user experience. Optimus G’s unrivaled power originates from its innovative hardware design which includes Qualcomm’s advanced Snapdragon™ S4 Pro Quad-Core processor. The device also delivers blazing fast data transfer speeds using today’s 4G LTE telecommunication network.

“LG’s long history of LTE know-how is evident in the DNA of the Optimus G,” said Dr. Park. “As such, we hope consumers will take a deep, hard look at Optimus G when deciding which smartphone will give them the best 4G experience.”

The Optimus G will be available starting at the end of January in Singapore followed by other markets worldwide offering 4G LTE service.

Having unveiled the world’s first 84- inch Ultra Definition (UD) 3D TV at this year’s IFA trade show in Berlin, LG Electronics (LG) has now brought its trail-blazing UD 3D TV to Singapore.

LG’s UD 3D TV is the company’s response to growing consumer demand for larger, more immersive 3D screens with improved picture quality. LG further demonstrates its commitment to consumers’ needs with the introduction of several new smart features which provide greater convenience and simplified interaction. The final result is a remarkable TV with a breathtaking 84-inch screen and innovative display technologies that collectively set a new standard for home entertainment.

“LG’s unparalleled UD 3D TV is a leap forward in technology that raises the bar for the industry,” said Mr. Scott Jung, Managing Director of LG Electronics Singapore. “It represents a whole new level of home viewing experience, offering a dream combination of brilliant Ultra Definition, comfortable Cinema 3D and engaging SMART TV functions.”

LG’s 84-inch UD 3D TVs will be available from November 2012 onwards, with a pre-order starting on October 3 2012, at a recommended retail price of S$24,999.

Today LG announced the launch of the Optimus G, a new premium flagship device offering a unique User Experience (UX) supported by innovative hardware performance. The powerful hardware included in the Optimus G allows for the possibility of such a creative and engaging UX which will enable Optimus G users to “live without boundaries.”

With the powerful quad-core CPU, Snapdragon™ S4 Pro processor and industry best technologies for enhanced viewing and longer battery life, LG adds the finishing touches on the Optimus G with a beautiful sleek design and innovative UX features. The offerings in the Optimus G will provide users an experience currently unavailable on any other smartphone.

“The Optimus G is a groundbreaking premium device not only in the history of LG but also in the smartphone industry,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. “With the Optimus G, users will be able to experience unsurpassed UX features that will allow them to perform tasks that really enhance their daily lives.”

LG Optimus G will go on sale in Korea starting next week followed by key global markets in October. The date of local availability has not been confirmed yet.

Press Release

LG TO CHANGE MARKET DYNAMICS WITH OPTIMUS G

BY FOCUSING ON DIFFERENTIATED USER EXPERIENCE

LG’s New Flagship LTE Device Offers Superior

User Experience for “Living Without Boundaries”

SEOUL, Sep. 18, 2012 – Today LG announced the launch of the Optimus G, a new premium flagship device offering a unique User Experience (UX) supported by innovative hardware performance. The powerful hardware included in the Optimus G allows for the possibility of such a creative and engaging UX which will enable Optimus G users to “live without boundaries.”

With the powerful quad-core CPU, Snapdragon™ S4 Pro processor and industry best technologies for enhanced viewing and longer battery life, LG adds the finishing touches on the Optimus G with a beautiful sleek design and innovative UX features. The offerings in the Optimus G will provide users an experience currently unavailable on any other smartphone.

“The Optimus G is a groundbreaking premium device not only in the history of LG but also in the smartphone industry,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. “With the Optimus G, users will be able to experience unsurpassed UX features that will allow them to perform tasks that really enhance their daily lives.”

New Form of Cross-Tasking and Engaging UX

With reliable and speedy performance, LG’s Optimus G doesn’t solely enable multi-tasking but “cross-tasking” of activities without limitations. If multi-tasking applies to running various applications at the same time, cross-tasking applies to complex tasks that can be completed simultaneously without having to compromise other tasks. Some new UX features that will be included into the Optimus G to showcase its cross-tasking and engaging capabilities are:

• QSlide Function shows two different screens simultaneously on one display. As it doesn’t just show a part of the screen but the entire screen of both functions, the user can complete two tasks concurrently – such as sending a text message or searching the web while watching a video;
• Live Zooming enhances the video-watching experience as users can zoom in up to five times while the video is being streamed for a close-up of one’s child while watching a recorded video from a school recital;
• Dual Screen Dual Play not only allows mirroring between the smartphone and a TV, it also has the ability to display different content on each screen wirelessly. For example, a slide presentation can be displayed on the TV while the Optimus G shows the accompanying speaking notes;
• QuickMemo allows users to write, draw, or jot a memo with their finger directly on the captured screen for sharing instantly with others as an attachment or a URL. The QuickMemo can also be used as an overlay feature – like jotting down a number using the QuickMemo and directly dialing the number while the number is on the top layer;
• Screen Zooming allows for the zooming in and out of lists in music player, email, text messages and photo gallery. It also offers the ability to change the font size and screen layout;
• Application Link launches preset applications (email, calendar, weather, etc.)  when the alarm is turned off – making preparation time in the morning go a little faster with all the information on your screen;
• Icon Personalizer allows users the ability to customize icons by editing size and adding images so the most frequently used apps can be most easily accessible.

In addition, smart and fun camera features in Optimus G will allow for capturing and seizing those special moments in our lives. Utilizing the industry’s highest resolution camera at 13MP, users will have the opportunity to capture their favorite scenes with:

• Smart Shutter senses camera vibration or the movement of the subject and adjusts the shutter speed for the best shot;
• Time Catch Shot enables the user to choose the best among various shots taken before the shutter button is pressed;
• Cheese Shutter takes photos easily with voice activation command just by saying cheese, kimchi, smile or even LG;
• Low Light Shot Noise Reduction employs a light monitoring system and activates when the camera is used in a low-light situation for the least amount of noise.

Design Masterpiece with Timeless Value

Inheriting LG’s design DNA and heritage, the blend of delicate design and technology placed the emphasis on simplicity with a completely black unibody form in the Optimus G. For this unique look, LG developed and patented the Crystal Reflection finish, which is applied to the back of the Optimus G for a luxurious look and feel. Crystal Reflection gives the Optimus G’s back cover the ability to display different patterns depending on the viewing angle and lighting. Also, the intricate polarized pattern, which sparkles under the sleek surface, creates a three-dimensional illusion that is eye-catching and exquisitely reminiscent of a jewel. And finally, laser cutting gives the Optimus G a clean finish with metallic highlights.

Unparalleled Technologies for Ultimate UX

The elegant yet sleek design and the imaginative UX experience displayed in the new Optimus G were possible thanks to a collection of technologies from industry-leading developers in their field.

As the first quad-core smartphone with LTE connectivity capabilities, Optimus G complements the enhanced UX features with unsurpassed speed and power from Qualcomm’s Snapdragon™ S4 Pro Quad-Core CPU processor. The state-of-the-art display technologies such as the Zerogap Touch and True HD IPS^Plus Display from LG Innotek and LG Display harmonize to offer the slimmest, sharpest and clearest viewing experience yet. The new battery from LG Chem has a longer life of 800 cycles, a significant improvement over existing mobile phone batteries. An ultra high-resolution, compact 13MP camera is employed in the Optimus G to offer the sharpest photos without pixelation – even when creating extra-large prints.

LG Optimus G will go on sale in Korea starting next week followed by key global markets in October.

Key Specifications:

Ÿ         Chipset: Qualcomm Snapdragon™ S4 Pro processor with 1.5GHz Quad-Core Krait CPUs and LTE

Ÿ         Operating System: Android 4.0 Ice Cream Sandwich

Ÿ         Network: 2G / 3G / LTE

Ÿ         Display: 4.7-inch WXGA True HD IPS^Plus (1280 x 768 pixels) / 15:9 ratio

Ÿ         Memory: 32GB

Ÿ         RAM: 2GB DDR

Ÿ         Camera: 13.0MP or 8.0MP rear / 1.3MP front

Ÿ         Battery: 2,100mAh (570Wh/L) / Talk time: 15 hours / Standby: 335 hours

Ÿ         Size: 131.9 x 68.9 x 8.45mm

Ÿ         Weight: 145g

Other: Bluetooth 4.0, Wi-Fi, USB2.0 HS, A-GPS, MHL and DLNA, NFC 

LG TO CHANGE MARKET DYNAMICS WITH OPTIMUS G

BY FOCUSING ON DIFFERENTIATED USER EXPERIENCE

LG’s New Flagship LTE Device Offers Superior

User Experience for “Living Without Boundaries”

SEOUL, Sep. 18, 2012 – Today LG announced the launch of the Optimus G, a new premium flagship device offering a unique User Experience (UX) supported by innovative hardware performance. The powerful hardware included in the Optimus G allows for the possibility of such a creative and engaging UX which will enable Optimus G users to “live without boundaries.”

With the powerful quad-core CPU, Snapdragon™ S4 Pro processor and industry best technologies for enhanced viewing and longer battery life, LG adds the finishing touches on the Optimus G with a beautiful sleek design and innovative UX features. The offerings in the Optimus G will provide users an experience currently unavailable on any other smartphone.

“The Optimus G is a groundbreaking premium device not only in the history of LG but also in the smartphone industry,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company. “With the Optimus G, users will be able to experience unsurpassed UX features that will allow them to perform tasks that really enhance their daily lives.” 

New Form of Cross-Tasking and Engaging UX

With reliable and speedy performance, LG’s Optimus G doesn’t solely enable multi-tasking but “cross-tasking” of activities without limitations. If multi-tasking applies to running various applications at the same time, cross-tasking applies to complex tasks that can be completed simultaneously without having to compromise other tasks. Some new UX features that will be included into the Optimus G to showcase its cross-tasking and engaging capabilities are:

·       QSlide Function shows two different screens simultaneously on one display. As it doesn’t just show a part of the screen but the entire screen of both functions, the user can complete two tasks concurrently – such as sending a text message or searching the web while watching a video;

·       Live Zooming enhances the video-watching experience as users can zoom in up to five times while the video is being streamed for a close-up of one’s child while watching a recorded video from a school recital;

·       Dual Screen Dual Play not only allows mirroring between the smartphone and a TV, it also has the ability to display different content on each screen wirelessly. For example, a slide presentation can be displayed on the TV while the Optimus G shows the accompanying speaking notes; 

·       QuickMemo allows users to write, draw, or jot a memo with their finger directly on the captured screen for sharing instantly with others as an attachment or a URL. The QuickMemo can also be used as an overlay feature – like jotting down a number using the QuickMemo and directly dialing the number while the number is on the top layer;

·       Screen Zooming allows for the zooming in and out of lists in music player, email, text messages and photo gallery. It also offers the ability to change the font size and screen layout;

·       Application Link launches preset applications (email, calendar, weather, etc.)  when the alarm is turned off – making preparation time in the morning go a little faster with all the information on your screen;

·       Icon Personalizer allows users the ability to customize icons by editing size and adding images so the most frequently used apps can be most easily accessible.

In addition, smart and fun camera features in Optimus G will allow for capturing and seizing those special moments in our lives. Utilizing the industry’s highest resolution camera at 13MP, users will have the opportunity to capture their favorite scenes with:

·       Smart Shutter senses camera vibration or the movement of the subject and adjusts the shutter speed for the best shot;

·       Time Catch Shot enables the user to choose the best among various shots taken before the shutter button is pressed;

·       Cheese Shutter takes photos easily with voice activation command just by saying cheese, kimchi, smile or even LG;

·       Low Light Shot Noise Reduction employs a light monitoring system and activates when the camera is used in a low-light situation for the least amount of noise.

Design Masterpiece with Timeless Value

Inheriting LG’s design DNA and heritage, the blend of delicate design and technology placed the emphasis on simplicity with a completely black unibody form in the Optimus G. For this unique look, LG developed and patented the Crystal Reflection finish, which is applied to the back of the Optimus G for a luxurious look and feel. Crystal Reflection gives the Optimus G’s back cover the ability to display different patterns depending on the viewing angle and lighting. Also, the intricate polarized pattern, which sparkles under the sleek surface, creates a three-dimensional illusion that is eye-catching and exquisitely reminiscent of a jewel. And finally, laser cutting gives the Optimus G a clean finish with metallic highlights.

Unparalleled Technologies for Ultimate UX

The elegant yet sleek design and the imaginative UX experience displayed in the new Optimus G were possible thanks to a collection of technologies from industry-leading developers in their field.

As the first quad-core smartphone with LTE connectivity capabilities, Optimus G complements the enhanced UX features with unsurpassed speed and power from Qualcomm’s Snapdragon™ S4 Pro Quad-Core CPU processor. The state-of-the-art display technologies such as the Zerogap Touch and True HD IPS^Plus Display from LG Innotek and LG Display harmonize to offer the slimmest, sharpest and clearest viewing experience yet. The new battery from LG Chem has a longer life of 800 cycles, a significant improvement over existing mobile phone batteries. An ultra high-resolution, compact 13MP camera is employed in the Optimus G to offer the sharpest photos without pixelation – even when creating extra-large prints.

LG Optimus G will go on sale in Korea starting next week followed by key global markets in October.

Key Specifications:

Ÿ         Chipset: Qualcomm Snapdragon™ S4 Pro processor with 1.5GHz Quad-Core Krait CPUs and LTE

Ÿ         Operating System: Android 4.0 Ice Cream Sandwich

Ÿ         Network: 2G / 3G / LTE

Ÿ         Display: 4.7-inch WXGA True HD IPS^Plus (1280 x 768 pixels) / 15:9 ratio

Ÿ         Memory: 32GB

Ÿ         RAM: 2GB DDR

Ÿ         Camera: 13.0MP or 8.0MP rear / 1.3MP front

Ÿ         Battery: 2,100mAh (570Wh/L) / Talk time: 15 hours / Standby: 335 hours

Ÿ         Size: 131.9 x 68.9 x 8.45mm

Ÿ         Weight: 145g

Other: Bluetooth 4.0, Wi-Fi, USB2.0 HS, A-GPS, MHL and DLNA, NFC

SEOUL, Aug. 20, 2012 -– On the heels of its successful debut in Korea and Japan, the Optimus Vu: will make its global debut starting in select markets in Europe, Asia, Middle East/Africa and Latin America starting in September. With the world’s first 5-inch 4:3 aspect ratio display, the Optimus Vu: blurs the line between traditional tablets and smartphones for a truly unique smart device experience.

Since its March debut in Korea, the Optimus Vu: has sold over 500,000 units, demonstrating public acceptance of its form-factor. The reception the device received in Korea prompted LG to launch the Optimus Vu: in Japan this month, where it has also been received positively by Japanese consumers.

For the global roll-out, the Optimus Vu: will be equipped with NVIDIA® Tegra® 3 mobile processor, the super 4-PLUS-1™ quad-core with 5^th battery-saver core, that offers a superb balance of performance and power requirements. 4 cores are used for high performance tasks such as games and multitasking. For voice call, email, music and video playback, only 5^th battery-saver core is enabled and it consumes very less power.

When paired with the high-resolution 5-inch, 4:3 ratio IPS display, the Optimus Vu: becomes something special –- a device that’s both pocketable and spacious. The Optimus Vu: will come with an upgraded version of QuickMemo™ and Notebook, two features which make great use of the large display real estate.

“The different form factor makes Optimus Vu: unique even in the 5-inch smartphone category which we expect will catch on once they become more widely available,” said Dr. Jong-seok Park, president and CEO of LG Electronics Mobile Communications Company.

LG EXPANDS GLOBAL LTE SMARTPHONE FOOTPRINT WITH ROLL-OUT OF OPTIMUS TRUE HD LTE IN EUROPE AND ASIA
Popular LTE Phone From LG Available In Three Continents Worldwide

SEOUL, April. 27, 2012 – LG Electronics (LG) will expand its LTE smartphone footprint with the launch of Optimus True HD LTE in new markets across Europe and Asia: Germany, Portugal, Sweden, Hong Kong and Singapore.

First launched in Korea and now available in Japan, Canada and the US, Optimus True HD LTE is LG’s flagship LTE device. The phone has been recognized for its HD multimedia capabilities and beautiful 4.5-inch 1280 x 720 (16:9 ratio) True HD IPS display. To ensure peak performance, the Optimus True HD LTE runs on a 1.5GHZ dual-core processor and includes an 8MP camera to provide users with a truly best-in-class user experience. The device will receive an upgrade to Android 4.0 Ice Cream Sandwich.

“The mobile industry is evolving around LTE technology which has demonstrated its capability when it comes to speed, efficiency and reliability,” said Dr. Jong-seok Park, President and CEO of LG Electronics Mobile Communications Company. “With the Optimus True HD LTE, we want customers to understand that LTE isn’t just about the network and that all LTE phones are not alike.”

With the greatest number of LTE patents under its belt, LG showcased the world’s first voice-to-video conversion over a LTE network at this year Mobile World Congress (MWC). Since demonstrating the world’s first LTE technology demonstration in 2007, LG has continued its efforts in this area by developing the world’s first LTE modem chipset in 2008 and the world’s fastest LTE speed in 2010.

LG to showcase 5 inches Optimus Vu; Optimus 4X HD quad core smartphone; Optimus 3D Max and L Style Optimus L3, L5 and L7
LG TO INTRODUCE LEADING EDGE SMARTPHONES
WITH TREND-SETTING FEATURES AT MWC 2012
LG Sets High Target with Smartphones Offering Fast LTE,
Stunning Display Technologies and Distinctive Designs

 BARCELONA, FEB. 26, 2012 –LG Electronics (LG) will be unveiling its biggest collection of smartphones at Mobile World Congress (MWC) 2012 in Barcelona, Spain this week. Equipped with LG’s mature LTE technology, the new smartphones will exemplify LG’s new tagline, “LTE, it’s always LG.” Also at the show, LG will further demonstrate its leadership in LTE by demonstrating the world’s first voice-to-video conversion over a 4G LTE network.

The premium smartphones boast new features, such as a large 5.0-inch, 4:3 ratio screen, True HD IPS display and glasses-free 3D technology, all of which are based on LG’s proprietary technologies. The LG’s first Quad-Core smartphone will take portable performance to a whole new level, while LG’s new design identity, L-Style, will be introduced on a number of new, visually appealing devices.

“LG will be taking premium smartphones to a whole new level in 2012 with a combination of powerful performance, unparalleled display quality and sophisticated design,” said Dr. Jong-seok Park, President and CEO of LG Electronics Mobile Communications Company. “Our 2012 smartphones and the technologies they offer will establish a number of benchmarks for others to match.”

LG Optimus Vu: – Ideal Combination for Your Viewing Pleasure
Equipped with LG’s LTE and IPS display technology, the Optimus Vu: offers a unique combination of tablet-like viewing with smartphone portability. Running on a powerful 1.5GHz dual-core processor, 32GM internal memory and a large 2,080 mAh battery, the Optimus Vu: is a multimedia fan’s dream device.

Backed by unparalleled speed and performance from LG’s advanced LTE technology, the large 5-inch display with bright 4:3 aspect ratio makes viewing documents, books, websites and multimedia content easier and more comfortable. The 4:3 aspect ratio screen is optimized for easy viewing at a glance and jotting down notes, making the Optimus Vu: not only a great smartphone, but a great productivity tool as well.

LG Optimus 4X HD – LG’s First Quad-Core Processor Smartphone
LG’s next milestone is the Optimus 4X HD, which reinforces the company’s multi-core leadership with a powerful quad-core processor running on the latest version of Android OS, Android 4.0 Ice Cream Sandwich. It also offers a high definition viewing experience powered by True HD IPS technology .

Equipped with the latest NVIDIA Tegra 3 processor, the LG Optimus 4X HD offers PC-like performance in a smartphone package by efficiently allocating workload to its four cores. The Tegra 3 processor is the world`s only 4-PLUS-1™ Quad-Core mobile processor designed for high-level multimedia performance that also utilizes a fifth battery-saver core to handle less demanding tasks. When running at full speed, the 12-core graphics processing unit (GPU) in Tegra 3 delivers a visually rich experience and console-quality game playability.

LG Optimus 3D Max – Complete 3D Entertainment Platform
LG Optimus 3D Max is the latest result of LG’s continuous commitment to portable 3D entertainment. With true performance muscle and the latest in mobile technology, Optimus 3D Max not only offers great 3D viewing enjoyment but also “gotta have” 2D features as well.

The Optimus 3D Max provides real viewing enjoyment with LG’s exclusive brightened display. Users can convert Google Earth, Google Maps and other road views to 3D through the enhanced 3D Converter and use the 3D Hot Key to easily toggle between 2D and 3D modes. At MWC 2012, LG will also provide a sneak peek of some upcoming features, such as HD Converter, Range Finder and DSLR Shot.

L-Style – LG’s New Design Strategy for Timeless Value
LG’s relentless effort to strengthen its design leadership has resulted in L-Style, the company’s new design identity for mobile devices. The core essence of L-Style involves a timeless design with finer details that further differentiates LG’s mobile devices from the competition. L-Style’s design philosophy is comprised of five aesthetic elements: Modern Square Style for comfortable grip, Floating Mass Technology for a slimmer look, Seamless Layout for more intuitive key arrangement, Harmonized Design Contrast utilizing metallic accents and Sensuous Slim Shape that naturally draws one’s attention.

At the MWC 2012, LG will unveil three smartphones that embody the initial L-Style concept: LG Optimus L3, LG Optimus L5 and LG Optimus L7.

If you are looking for the latest news on the latest gadgets, you can read about the latest discoveries and reports in our forums at this forum link.

LG UNVEILS UNIQUE 4:3 RATIO, 5-INCH OPTIMUS VU: AT MWC 2012
With Productivity in Mind, LG Demonstrates its LTE and Display
Leadership with Device that Does, Well, Everything

SEOUL, Feb. 19, 2012 – LG today unveiled one of the most anticipated LTE devices, the Optimus Vu:. Equipped with LG’s advanced LTE and IPS display technology, the Optimus Vu: offers a unique combination of tablet-like viewing with smartphone portability. Running on a powerful 1.5GHz dual-core processor, 32GM internal memory and a large 2,080 mAh battery, the Optimus Vu: is a multimedia lover’s dream device.

“The Optimus Vu: was designed to maximize what customers could do with a smart-phone,” said Dr. Jong-seok Park, President and CEO of LG Mobile Communications Company. “By offering an optimal 4:3 ratio viewing experience, 5-inch display combined with superfast LTE technology, Optimus Vu: is just one example of what we can achieve when we combine our best technology with customer needs.”

The large 5-inch display with bright 4:3 aspect ratio makes viewing documents, books, internet and multimedia contents easier and more comfortable. The 4:3 aspect ratio is optimized for viewing to grasp more at a glance and note taking to increase productivity in everyday life. Moreover, IPS display realizes every color in its natural state for the best viewing experience even under bright sunlight.

Backed by unparalleled speed and performance from LG’s advanced LTE technology, the Optimus Vu: boasts unmatched productivity. Its unique built-in QuickClip™ hotkey allows users to conveniently capture screenshots and memos with a single push. Jotting notes is also possible with a finger or with the dedicated Rubberdium™ pen. Among many productive apps installed in the Optimus Vu:, the included Polaris Office allows users to open any document, spreadsheet or presentation while on the go.

At only 8.5mm, the Optimus Vu: is the slimmest among all LTE phones currently on the market and is perfectly suited for a hand and fits comfortably in a jacket pocket. Despite the large 2,080mAh battery, the Optimus Vu: adopts LG’s exclusive floating mass technology to appear slimmer than its actual dimensions.

In addition to HDMI (High Definition Multimedia Interface) and DLNA (Digital Living Network Alliance), Optimus Vu: comes with 32GB memory and an 8-megapixel camera. While it will initially launch running Android 2.3 Gingerbread, an update to Android 4.0 Ice Cream Sandwich is already in the works.

The Optimus Vu: will be introduced in Korea in March. Additional information on the unique Optimus Vu: can be found at the LG Stand (Hall 8) at MWC 2012 from February 27 to March 1.

Key Specifications:
oChipset: 1.5GHz Dual-Core Processor
oDisplay: 5-inch (1024×768) IPS Display
oMemory: 32GB eMMC and 1GB DDR2
oCamera: 8MP with AF LED Flash (rear) and 1.3MP (front)
oOS: Android 2.3 Gingerbread
oBattery: 2,080mAh
oDimension (L x W x D): 139.6 x 90.4 x 8.5mm

PRADA PHONE BY LG 3.0 BEGINS WORLDWIDE ROLLOUT
Much Awaited Designer Smartphone Arrives in
South Korea Today, Europe and Asia in January

Seoul, 28 December 2011: LG Electronics (LG) made its highly anticipated PRADA phone by LG 3.0 available to the public today in South Korea. The phone is now available to Korean customers and scheduled for the release in most European countries and other parts of Asia in January.

The phone, its existence announced only last month in Seoul during the joint signing ceremony, was unveiled for the first time at a showcase event in London two weeks ago. The stylish new device has been attracting significant attention for being the only smartphone with premium branding on the market currently.

The PRADA phone by LG 3.0 is the third handset from the PRADA and LG collaboration following the highly successful PRADA phone by LG 1.0 and 2.0 phones. The latest offering continues in the same tradition combining PRADA’s trademark chic simplicity with LG’s leading technology, including one of the brightest 800-nit NOVA display and a PRADA themed UI for truly unique mobile experience.

Following PRADA’s renowned design philosophy, the handset features a full glossy touchscreen on the front and PRADA’s signature Saffiano pattern on the back. Impressively thin at only 8.5mm, minimal hardkeys and a classic black finish complete the phone’s sleek look.

With 1.0GHz Dual-Core/Dual Channel architecture, the PRADA phone by LG 3.0 is as effective as it is stylish. The phone runs on Android Gingerbread OS with an update to Android Ice Cream Sandwich scheduled for the second quarter of 2012.

For more details on this unique collaboration, please visit the official site of PRADA Phone by LG 3.0 at www.pradaphonebylg3.com.

Key Specs:
Operating System: Android 2.3 Gingerbread
Memory: User 8GB maximum (varies depending on carrier requirements)
Display Size: 4.3 inches
Resolution: WVGA (800 x 480)
Display Brightness: 800 nit
Camera: 8MP
Processor: 1.0GHz Dual-Core / Dual Channel
Battery: 1540mAh

LG AND INTEL SIGN STRATEGIC ALLIANCE FOR
INTEL WIRELESS DISPLAY (WiDi) TECHNOLOGY
LG and Intel Collaborate on Intel WiDi to Enhance Content
Accessibility of CINEMA 3D Smart TVs

SEOUL, Dec. 15, 2011 – LG Electronics (LG) and Intel entered into a strategic alliance to adopt and jointly promote Intel? Wireless Display (WiDi) technology. Intel WiDi will be embedded into next year’s LG CINEMA 3D Smart TVs, making them the first in the TV industry to feature Intel WiDi technology. Intel WiDi is a wireless connectivity inter-face which allows for instant, high-definition viewing of content stored in notebooks and other external mobile devices on large screen TVs, projectors or monitors.

“Through this strategic alliance, CINEMA 3D Smart TV users will be able to access a wider variety of content in a more convenient manner,” said Seog-ho Ro, Senior Vice President of LG Home Entertainment Company’s TV Business Unit. “Intel WiDi will be one of several features that will enhance the user convenience of our CINEMA 3D Smart TVs, further differentiating our products from the competition.”

“Intel is planning to expand Intel WiDi technology to various devices to provide con-sumers the seamless, smarter usage experience,” said Hee-Sung Lee, Country Manager of Intel Korea. “Through this collaboration with LG Electronics, LG CINEMA 3D Smart TV users could also benefit from Intel? WiDi without the need to purchase an ex-ternal adapter.”

Intel WiDi not only enables sharing of stored content, it also transfers onto CINEMA 3D Smart TVs, projectors and monitors a spectrum of online contents – such as YouTube videos and streaming TV shows from broadcast websites – that are accessible through notebooks and other mobile devices. Users can view such contents through the expan-sive and immersive high-definition CINEMA 3D display.

Like wired connectivity standards, such as HDMI and USB cables, Intel WiDi does not require an active wireless internet or WiFi connection to transfer content between exter-nal mobile devices and CINEMA 3D Smart TVs. Intel WiDi establishes a direct connec-tion between the WiFi chips embedded in the external mobile devices and the CINEMA 3D Smart TVs.

Furthermore, Intel WiDi does not tie down the mobile device during real-time content sharing. Users may perform other tasks on their notebooks and tablet PCs while simul-taneously streaming content to a CINEMA 3D Smart TV, projector or monitor.

LG and Intel would undertake co-marketing activities and Intel WiDi-enabled LG CINEMA 3D products will be on display at the Consumer Electronics Show (CES) next month in Las Vegas.

LG Optimus 3D P920 3D Android Phone Review
Bluetooth 23 Oct 2011

Phones have evolved so much these few years, from keyboard to touch screen, to voice control etc. Although most people will agree that most Android phones are just iPhone look alike with similar features, LG Optimus 3D is otherwise.

LG Optimus 3D, is quite different from it’s competitors. Based on Android 2.2 which LG promised an upgrade, the LG Optimus 3D spots a glasses-free 4.3″ wide display, displaying 3D contents that are recorded by the phone or from Youtube. The dual 5 mega pixel camera is capable of doing real time video recording and still images both in 3D. 3D videos can be uploaded to youtube immediately. It can also record 2D videos at 1080P HD resolution and 720p in 3D.

There is also a 3D hot key on the rear of the phone. It can convert 2D to 3D vice versa by the press of the button. 3D game converter is added in the latest firmware (v10d). You can also share and view 3D videos on the large screen effortlessly, with HDMI 1.4 connection to 3D equipped TV.

All this is accomplish with LG’s advanced “tri-dual” configuration: a dual-core, dual channel and dual memory architecture based on the ground breaking TI OMAP4 chipset. This configuration enables users to enjoy significantly improved performance and run-time compared to any other smartphone. Unlike other dual-core smartphones, with single channel and single memory, the LG Optimus 3D enables the simultaneous- and thus faster transfer of data between its dual-core, dual channel and dual memory.

The phone is capable of running on 2G GSM 850/1800/1900, 3G HSDPA (900/1900/2100) and hSDPA (1700/2100/850), HSDPA-HSPA+ (14.4Mbps/5.7Mbps) networks. It has a dimension of 128.8x68x11.9 and weighs 168g.

The screen is a 3D LCD Capacitive Touch screen with 16M colours at (480×800). It has a battery pack of 1500mAH. The processor is a Dual-core 1GHz ARM Cortex-A9 processor, PowerVR,SGX540 GPU, TI OMAP4430 chipset.

In the following pages, we will take a look at the interface, pictures and videos recorded using the phone.

LG LAUNCHES OPTIMUS LTE,
FIRST 4G HD SMARTPHONE IN KOREAN MARKET
Leading the LTE Era with Advanced True HD IPS Display Technology

  
SEOUL, Oct. 4, 2011 – LG Electronics (LG) today announced the Korean market launch of LG Optimus LTE, the first mobile device in the country to offer 4G connectivity with the highest resolution IPS display available on a smartphone. Developed in close collaboration with sister company LG Display, Optimus LTE features a striking 4.5–inch “True HD IPS” display which offers advanced resolution, brightness and clarity and shows colors in their most natural tones, as they were meant to be seen.

Optimus LTE also delivers enhanced performance with 1.5 GHz dual-core processor, running on the Android 2.3 Gingerbread OS platform. With a large 1,830 mAh battery, Optimus LTE is perfectly suited for multimedia usage. In addition, the device enables content sharing seamlessly through HDMI (High Definition Multimedia Interface) and DLNA (Digital Living Network Alliance).

“LG Optimus LTE is the first smartphone in Korea to offer vivid and clear HD content on a 4G network,” said Dr. Jong-seok Park, President and CEO of LG Electronics Mobile Communications Company. “Our goal is to be a leading player in LTE devices by continuously offering best-in-class products based on our LTE patents and know-how.”

According to a recent report by Jefferies & Company, LG was listed as the global leader in LTE patents with ownership of 23 percent of approximately 1,400 LTE patents filed worldwide, with a financial value of almost USD 8 billion. LG demonstrated the world’s first LTE technology in 2007 and developed the world’s first LTE modem chipset in 2008. LG introduced the world’s fastest LTE technology in 2010 and conducted the world’s first video phone call on a LTE network in 2011. LG’s first LTE smartphone, RevolutionTM, was launched in the US earlier this year.

Availability of Optimus LTE in markets outside of Korea has not yet been determined.

LG BEGINS GLOBAL ROLLOUT OF REMOTE CALL SERVICES FOR OPTIMUS SMARTPHONE USERS
With Intelligent and Easy Access, New Services Offer Instant Customer Care Anytime, Anywhere

SEOUL, Aug. 1, 2011 — LG Electronics’ (LG) remote customer care services, which includes a pre-loaded Remote Call application and the LG FOTA (Firmware Over-the-Air) system, will now be made available to user worldwide, following the initial roll-out in Korea. This makes LG the first mobile phone manufacturer to offer remote maintenance services as a way to diagnose software problems and to distribute software upgrades direct to customers’ phones.

Thanks to the services’ instant support via a 3G or Wi-Fi network, consumers no longer need to visit an LG Customer Information Center (CIC) if a problem arises with their smartphones. This convenience has already drawn compliments from many customers in Korea, who have benefitted from the service since May.

“Convenience is what LG is about and remote call services fit our brand character perfectly,” said Dr. Jong-seok Park, President and CEO of LG Electronics Mobile Communications Company. “LG is leading the way in virtual services and follow-up care for our customers everywhere. Being there for customers from A to Z is a key priority for us.”

LG’s remote call services are available on premium Optimus smartphones, including the LG Optimus 2X, the LG Optimus Black and the LG Optimus 3D. With the pre-loaded “Remote Call” application users can diagnose their phone’s problems without having to visit a repair shop.

Once registered, LG CIC agents will be able to wirelessly access the owner’s Optimus smartphone. For security purposes, LG technical staff will not be able to access any personal information – including emails, messages, calendars or pictures – without the users’ consent.

Using the convenient, intelligent LG FOTA system and pre-loaded FOTA application, owners will also receive regular alerts of the most current updates. The system makes it extremely convenient for customers to keep their phones up-to-date with the very latest functions and features without the need to connect to a PC or visit a service center.

LG’s remote customer care services will be made available to customers in Europe, the Asia Pacific region and South and Central America throughout the second half of the year.

LG LEADING THE WAY IN GLASSES-FREE 3D
LG D2000 Monitor with Eye-tracking Technology Delivers Naked Eye 3D With Ultimate Comfort and Convenience

SEOUL, July, 13, 2011 – LG Electronics (LG) today unveiled the world’s first glasses-free monitor utilizing eye-tracking technology to maintain an optimal 3D image from a range of viewing angles. The 20-inch D2000 monitor was developed as a fully func-tional entertainment display capable of reproducing games, movies and images in all their realistic glory.

“With a full line-up of 3D TVs, laptops, projectors and smartphones, LG Electronics is by far and away the industry leader in all things 3D.” said Si-hwan Park, Vice President of the Monitor Division at LG’s Home Entertainment Company. “LG’s position has al-ways been that 3D will and must eventually function without glasses. The D2000 is a look at what the future has in store.”

The D2000’s 3D effect comes courtesy of glasses-free parallax barrier 3D technology, and the application of the world’s first eye-tracking feature to the monitor. The combi-nation of parallax barrier and eye-tracking in a single unit promises to open up new ho-rizons for glasses-free 3D products.

Existing glasses-free 3D technologies generally require viewers to stay within a tightly restricted angle and distance to perceive the 3D images. However, the D2000 has done much to resolve this issue, allowing viewer much freer movement and more comfort-able viewing. Eye tracking in the D2000 works via a special camera sensor attached to the monitor which detects changes in the user’s eye position in real-time. With this in-formation, the monitor calculates the angle and position of the viewer and adjusts the displayed image for the optimal 3D effect.

In addition to playing back existing 3D content, the D2000 has a highly refined 2D to 3D conversion feature which adds a new dimension to existing movies and game playing.

The D2000, available in Korea this month, will be introduced in other markets around the world in the latter part of 2011.

Which mobile phones and tablets to see at CommunicAsia 2011 ?

CommunicAsia 2011 will be held in Singapore from 21 to 24 June in Singapore. This year, we will see less mobile phone manufacturers participating in this event.

Samsung is out as it has it’s own trade show held annually. LG also pulled out since 2010.

Sony Ericsson will not be participating at the CommunicAsia as usual. Instead it will have it’s own media event on the 2nd day of CommunicAsia. They have invited regional media and there are already rumours that they will be launching a dual core Android powerhouse. So, far details are sketchy but we will soon know in the coming days.

Nokia which held Nokia Connections event yearly is back in a big way at the event though. Will Nokia be announcing showcasing their phones based on Windows Phone 7.

As usual the two biggest Chinese players, Huawei and ZTE should be there and they might be showing more tablets based on Android as that is in the in thing right now.

Stay tuned at OCWORKBENCH in the coming days for more.

LG Optimus 2x Smartphone Review – Introduction
bluetooth 16 Jun 2011

For readers of OCWorkbench, PC component chipset maker NVIDIA shouldn’t be a stranger to you. They have been in the motherboard arena for quite some time. In recent years, they re focus into smartphones. LG Optimus 2x is one of the first smartphones powered by this new Dual Core processor Tegra 2 from NVIDIA.

LG Optimus 2X runs at a clock speed of 1GHz and boasts low power consumption and high performance for playing video and audio. In terms of multimedia capability, the LG Optimus 2X offers 1080p HD video playback and recording with HDMI mirroring that expands content on external displays to full HD quality. The LG Optimus 2X can connect wirelessly to any DLNA (Digital Living Network Alliance) compatible digital device such as HD TVs for a console-like gaming experience taking full advantage of the phone’s HDMI mirroring, accelerometer and gyro sensor. The smartphone also includes both rear- and front-facing cameras, microSD memory expandability, Micro-USB port and a hefty 1500mAh battery.

Currently, the LG Optimus 2x ships with Android 2.2. It is said that 2.2 is not capable to tap the power of Dual Core. A 2.3 Gingerbread is expected in June/July 2011 which should speed up the phone especially with Android softwares that take advantage of dual core.

In the next few pages, we will take a look at the functions of the phone, pictures, video shots and also HDMI out from the device.

Here are some basic specs

•1 GHz dual core, Tegra 2 processor

•4-inch display

•Android 2.2 with plans to upgrade to Android 2.3

•8 megapixel rear camera, 1.3 megapixel front-facing camera

•HDMI

•1080p video playback

•Gyro sensor

•1,500 mAh battery

•microSD card slot

Yesterday, we received notifications of the available update of our 2 Windows Phone 7 phones. Both the HTC trophy 7 and LG Optimus 7 received the update without any errors.

It is not to our surprise that the new patches didn’t change much of the existing OS. Errors arising from failed installations still exists. This happened when we download Guitar Hero 5. To the phone, it seems to be installed and it prompts for an update. When you click the update button, it prompts Failure with Error 8000FFFF. There is also no way you can uninstall the application as it is not listed in the XBOX LIVE Tile.

Below are some pictures of the update procedure which took around 15 minutes to complete.

LG posted a teaser video about it’s just announced new phone LG Optimus 3D. It is said to be world’s first Dual Core, Dual Channel with full 3D features. Check out the video for more.